TIPS FOR CLOTHING PHOTOGRAPHY

Clothing Photography is always important for apparel business, be it online or offline. If you have an online fashion store or are preparing to start a new it is really important to feature good clothing photography. You can never afford to compromise Clothing photographs because they can make or break your clothing business. 

As while trading on online platform there are no salespeople on E-Commerce stores except chatbots to explain the features of the product to the buyers. Good Product Photography can turn viewers into prospective buyers. The only way to impress potential buyers is to use good clothing photographs. 

Good clothing photography features the product quality in the best possible light, assisting clients in making a final decision about an item of clothing. It portrays the class of your business in the market.

Let us explore some more about clothing photography

Tips for Product Photography

1) Before beginning, double-check that the clothing is properly positioned.

All professional product photographers should make sure that the product which is to be photographed is well placed and tidy. This mandatory step is common for even Clothing Photography.

Always ensure cloth is ironed and lint-free before beginning the clothing photography. Check for loose threads, fabric discolouration, tags, or stickers and remove them or hide them. An experienced and professional fashion photographer or clothing photographer would never shoot photographs that are not properly prepared. You must wonder that Photoshop could easily fix such issues, so why to emphasize on these?

Photoshop editing cannot achieve the level of perfection that proper clothing conditioning can.

It can be a little time consuming, but it will fetch you perfection which will further fetch you customer satisfaction. Too much editing often degrades the quality of the photographs, which is not something that your customer wants.

2) Prefer clicking with a tripod stand

Shaky pictures would simply ruin any photography. So, always try to use a tripod stand for clicking clothes’ pictures for commercial purpose. Camera positioned on the tripod stand can click more consistent pictures besides relaxing hands of the photographer.

3) Always keep the background free of clutter.

While doing clothing photography, you need to keep the distraction off from the subject. It is always recommended to use a white or grey backdrop for clothing photography and make sure that no stray objects are available in the frame. Weird shadows should be avoided that could be cast on the clothes by the lighting effects. If the budget is low, then a black wall with natural lighting could be the right fashion photography setting for clothing. For an even better result, a roll of seamless white paper and a c-stand to hold the paper is a good setting option. Make sure the paper roll is not wrinkled or creased in the shot.

4) Make use of a mannequin or Model

Prospective clients may find it difficult to ascertain the true appearance of the clothes from a flat photograph. As a result, mannequins are a fantastic, cost-effective alternative to professional models. For the finest photographs, mannequins in a static orientation are ideal. If you think the mannequins will distract from the apparel, use the ghost mannequins' option during photo editing. This gives the garments a realistic appearance of how they would appear on a real person without exposing any human or fake body features.

Tabletop photography for clothes photos is also a fantastic alternative, as it is cost-effective and inexpensive for those on a tight budget. It can bring out the best in you.

5) Proper lighting is necessary

The appropriate lighting conditions are essential for good photographs. It is not always necessary to spend a lot of money to have a good lighting setup during a shoot. The needed high-quality illumination can be achieved by utilizing a lot of natural light from large windows. If natural lighting is in short supply, artificial lighting equipment can be employed to provide the desired impression.

6) Make sure that the images show the cloth in detail

In addition to the textual description, it is advisable to take close-up images of the fabric for clothing photography. It will help to highlight texture characteristics such as the knitting or the fabric's unique design. The minute details in the photographs might assist clients in more precisely judging the quality.

7) Try to go for 360 photography

Use 360 photography to make clothes photography more interesting by allowing customers to see the panoramic view of the images from all sides. This strategy aids individuals in judging and gaining a better understanding of various aspects of clothes, particularly prefabricated items. This may pique their curiosity in making a final choice.

8) Using soft Shadows can prove to be efficient

Using soft shadows that are smaller than the product is always recommended, especially in garment photography. Shadows that are small or soft are more subtle and reduce distractions. Soft shadows can be achieved using light diffusers or natural light arrangements.

9) Select photographs from various perspectives angles.

Clothing photography is only effective if it is taken from a variety of perspectives, since it will help to depict the goods more precisely and effectively. Side and three-quarter angles are best for displaying photographic abilities.

10) Do not be impatient

Patience is essential for high-quality photography, especially when it comes to clothing photography. The creative assignment will not be completed in the intended manner if the amateur photographer is unfamiliar with the camera and taking images.

It is said that pictures speak a million words. So, highlighting your clothing photography of high-quality would narrate your fashion house storyline. Best shots in the right location will help prospective clients to imagine themselves wearing your clothes and would bring them close to the final decision.

Make sure you hire the best eCommerce product photography services if you are planning to launch your apparel wears online. Remember that photographs are the soul of any eCommerce website.